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Five Ways Native Monetization Is Changing Silicon Valley
With a $100 billion IPO pending, it’s with confident defiance that Facebook has thumbed its nose at traditional web advertising models. On Facebook, despite their $5 billion 2012 forecasted ad revenue, you’ll see no prerolls, no rich media ads, no “punch the monkeys,” and no interruption. Facebook is leading the charge for a new generation of media companies who are building their businesses on ... The AdweekMedia Plan of the Year
Branded entertainment Webisodes have been popping up on the Internet lately almost as frequently as those infuriating “your mailbox is full” e-mail messages. Broadband Boom: Changing Entertainment, Changing Behaviors
In the U.S. market, the percentage of broadband households owning and connecting at least one product besides PCs to the Internet has increased 45 percent between 2010 and 2011. Today, approximately 40 percent of all U.S. broadband households own at least one Internet-connected device, with game consoles accounting for 75 percent of these products. LeoNovus Introduces Smart Home Connect powered by the WISE Network™
LeoNovus Introduces Smart Home Connect powered by the WISE Network™ Are full-screen ads on the way for the Kindle Fire?
Amazon.com may be moving into uncharted territory in tablet computing. Nothing like a captive audience for advertising. That’s what Amazon.com Inc. may have in mind if it starts selling full-screen advertisements on its mega-popular Kindle Fire tablet computer.
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